*Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia.

Top 4 Features

Supersize Picture Enhancer

Optimises your content for the large screen

Motion Xcelerator 120Hz

Ultra-smooth TV gaming with up to 4K 120Hz motion*

Endless Free Content

Access free channels with Samsung TV Plus and more

Object Tracking Sound Lite

Sound that tracks the action on-screen

Supersize Picture Enhancer

Optimise your content for the big screen

Our intelligent 4K processor boosts sharpness, deepens blacks and upscales* your content for immersive picture quality on your large screen.

A child is marveling at a 98" TV. The Crystal UHD Processor 4K appears in the center of the screen. Lines point to a tree labeled "Noise Reduction", while another set of lines indicates "Sharpness". A circle also highlights a dark area of a rock labeled "Black Expression".

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*Upscaling may not apply to PC connection and Game Mode.

Motion Xcelerator 120Hz*

Experience ultra-smooth TV gaming with up to 4K 120Hz motion*

Designed for next-gen consoles, it guarantees ultra-smooth visuals and ultra-low input lag for responsive gameplay. Become the greatest of all time with lightning-quick motion.

*Supports VRR/4K@120Hz as specified in HDMI 2.1. Not applicable to 50".

Smart TV powered by Tizen*

Your favourite apps on the best-selling Samsung Smart TV**

Dive into a huge collection of 4K films, TV shows, and all your catch-up TV apps – including Netflix, BBC iPlayer, Disney+, Apple TV and NOW apps*** - all in one place. Not sure what to watch? Our easy-to-use and customizable Smart Hub platform gives you personalized recommendations.

*Samsung account required to access our network-based smart services and apps. **Samsung TV has been ranked No.1 selling TV Brand for 18 consecutive years by Omdia. ***Subscriptions required. Some apps may not be available at launch. 3rd party content providers may remove apps from the Smart TV platform or stop updating them at any time.

Endless Free Content

Access over 800+ free channels

Enjoy news, sports, movies, entertainment, music, kids’ shows and more. With new content continuously added,
there’s always more to explore.

*Channel number correct as of May, 2024. Downloading apps, signing up, and logging in may be required to access channels provided by third-parties. *Requires Samsung account.

Samsung TV Plus

Entertainment for every day. Always for free.

Watch 1000s of TV shows and movies, for free, with Samsung TV Plus. Get instant access to live and on demand entertainment like The Jamie Oliver Channel and The Graham Norton Show.  Stream the latest news on CNN and catch-up on kids shows, sports highlights and more with no strings attached.

*Samsung account and internet connection required.

Samsung Q-Symphony

Samsung TVs and soundbars play together in perfect harmony

Enhance your Samsung TV experience with a Samsung Soundbar. Designed to work in perfect harmony, enjoy exceptional sound from both your TV and soundbar speakers – at the same time. Get the audio experience your Samsung TV deserves.

Only sound from the Soundbar was activated when Q-Symphony was off, but sound from both the TV and Soundbar turned on when Q-Symphony turned on.

*Compatible Samsung Soundbar required.

Picture Quality

The Samsung Crystal UHD Processor 4K chip is on display in the middle amidst many colorful plates and ornaments.

Crystal Processor 4K

Upgrade the picture and sound quality

Think of the processor as the brain of the TV. This processor works in the background to boost the quality to 4K detail and optimise the sound depending on what's playing. Streaming movies or watching live sport, you’ll feel part of the action.

Layered screens depict 4K Upscaling at work. Light ripples through the layered screens to optimize the picture at the forefront. The details of a palm tree, skateboard and shoes of a skateboarder in a scene are upscaled to great clarity.

4K Upscaling

Watch your favourite content in 4K

Whether you are watching your favourite YouTube videos or streaming the latest boxset, experience everything you love in near 4K picture quality thanks to powerful 4K upscaling.

*Upscaling may not apply to PC connection and Game Mode.

PurColor

Shows your content's true colours

Samsung's PurColour improves the quality of any image, uncovers hidden details, and helps show your content's true colours. See impressive colour, every time you watch.

Contrast Enhancer

Enhanced depth and colour

Enjoy striking images with enhanced depth and colour contrast ratio.

HDR powered by HDR10+

See depth and detail in every scene

HDR - or High Dynamic Range – opens up previously hidden depth and detail in the lightest and darkest scenes. HDR is the range from the lightest to the darkest areas of the picture, and the wider the range the more lifelike the image.